Social Networking Site For Knoxville Outdoor Enthusiasts Launched

Knoxville, TN, May 27th, 2009 — River Sports Outfitters, a Knoxville, TN, specialty outdoor retailer, announced today the launch of a new social networking website -- www.outdoorknoxville.com -- aimed at providing an online meeting place for outdoor enthusiasts in and around Knoxville.

OutdoorKnoxville.com is expected to be the social hub for people who love to spend time outdoors and who enjoy activities such as hiking, climbing, kayaking, canoeing, trail running, bicycling, and more. People in the local community, as well as visitors to the area, can join the site and search local outdoor events, schedule impromptu events and invite site members to join, create groups, upload photos of events and post information about trails, general hiking, climbing or paddling tips, gear, etc. on the site.

At the core of the site is a community calendar which highlights both sponsored and spur-of-the-moment events. River Sports Outfitters, founder and owner of OutdoorKnoxville.com, has been using the site to promote all of its in-store and community wide activities for the past two months. Beginning today, however, the site design and functionality has been expanded to include something for everyone in the outdoor community.

OutdoorKnoxville.com, which was designed and developed by local businesses Bounce10 and Bluegill Creative, is a perfect addition to the communication options available to members of local biking, hiking, and other outdoor clubs. This site will allow group leaders to create a basic group page and invite a specific member list to join the group. Group members can post events to the community calendar, but will also be able to create private events that are specific to their group only. And, for those companies who are interested in connecting with a community of outdoor enthusiasts, a limited number of advertising opportunities are available on the site.

About River Sports Outfitters:
River Sports Outfitters is a specialty outdoor retail store established in Knoxville, TN, over 25 years ago by Ed McAlister.  The storefront provides a unique environment that appeals to outdoor enthusiasts who appreciate the knowledge and passion of the staff at River Sports. River Sports, a leading outdoor retailer both online and in store, is actively involved in the Knoxville community and proactively works to motivate the local community to get more active and to enjoy the outdoors by providing boat and bike rentals, scheduling free hikes, trail runs, etc., and sponsors several local events. Whether you are an avid outdoor enthusiast or just out for a walk, River Sports will help you LIVE YOUR PASSION! Learn more about River Sports at www.riversportsoutfitters.com

About Bounce10:
Bounce10 is dedicated to help companies large and small discover the power of e-commerce and social media to advance their online presence, build profitability and grow their businesses. In addition to creating cost-effective and easy to manage e-commerce and social media solutions, Bounce10 provides the platform and support to allow businesses to fully integrate with point-of-sale, call center ordering, customer service centers, inventory and warehouse-management systems, and much more. Learn more about Bounce10 at www.bounce10.com.

About Bluegill Creative:
Founded in 2003, Bluegill Creative is a dynamic integrated marketing communications group serving clients in a variety of fields including healthcare, business to business, finance, real estate, consumer products and non-profit, among others. Bluegill projects range in scope from broad strategic efforts such as brand creation, integrated marketing plans, product launch platforms and national advertising campaigns, to more focused communications tactics such as annual reports, brochures, environmental graphics, multimedia presentations and local advertising. Our Web projects span the range from simple marketing and informational websites to creating the design interface for branded online catalogs and ecommerce sites.

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Bounce10 Attends Outdoor Retailer Winter Market

Bounce10, a Knoxville-Tennessee based e-commerce solutions company, is attending the Outdoor Retailer Winter Market in Salt Lake City, Utah January 21 – 25, 2009. At the show, Bounce10 will discuss its outdoor industry-specific e-commerce product focus with show vendors and attendees, in preparation for a large scale product release in the near future.

The Outdoor Retailer Winter Market is the industry’s annual kick-off event for the upcoming year. The January 2009 event will focus on how internet technology is evolving, and how those changes affect the business needs of specialty outdoor retailers. Bounce10 is at the forefront of the internet technology evolution with extensive experience and capabilities in integrated e-commerce and e-business solutions. The company hopes to leverage its knowledge to keep industry partners and customers ahead of the ever-changing demands of their online consumers.

Bounce10 is dedicated to help companies of all sizes discover the power of e-commerce to advance their online presence, build profitability and grow their businesses. In addition to creating cost-effective and easy to manage e-commerce solutions, Bounce10 provides the platform and support to allow businesses to fully integrate with point-of-sale, call center ordering, customer service centers, inventory and warehouse-management systems and much more.

Discover Bounce10. Your partner for advancing e-commerce, building e-business and creating e-customers. Contact us at 865.540.4242.